General information on data processing
1. Scope of processing personal data
We only process our users’ personal data to the extent necessary to provide a functional website and our content and services. The collection and use of our users’ personal data is generally only carried out with the user’s consent. An exception applies in cases where prior consent cannot be obtained for practical reasons and the processing of the data is permitted by law.
2. Legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 (1) (a) of the EU General Data Protection Regulation (GDPR) serves as the legal basis. When processing personal data that is necessary for the performance of a contract to which the data subject is a party, Art. 6 (1) (b) GDPR serves as the legal basis. This also applies to processing operations that are necessary for the implementation of pre-contractual measures. Insofar as the processing of personal data is necessary to fulfill a legal obligation to which our company is subject, Art. 6 para. 1 sentence 1 lit. c GDPR serves as the legal basis. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 sentence 1 lit. d GDPR serves as the legal basis.
If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights, and freedoms of the data subject do not outweigh the former interest, Art. 6 para. 1 sentence 1 lit. f GDPR serves as the legal basis for processing.
3. Data deletion and storage period
The personal data of the data subject will be deleted or blocked as soon as the purpose of storage no longer applies. Storage may also take place if this has been provided for by European or national legislators in EU regulations, laws, or other provisions to which the controller is subject. The data will also be blocked or deleted when a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfillment of a contract.
Provision of the website and creation of log files
1. Description and scope of data processing
Each time our website is accessed, our system automatically collects data and information from the computer system of the accessing computer.
The following data is collected:
- Information about the browser type and version used
- The user’s operating system
- The user’s Internet service provider
- The user’s IP address
- Date and time of access
- Websites from which the user’s system accesses our website
- Websites accessed by the user’s system via our website
The data is also stored in our system’s log files. This data is not stored together with other personal data of the user.
2. Legal basis for data processing
The legal basis for the temporary storage of data and log files is Art. 6 (1) lit. f GDPR.
3. Purpose of data processing
The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user’s computer. For this purpose, the user’s IP address must remain stored for the duration of the session. Storage in log files is done to ensure the functionality of the website. In addition, the data serves us to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context. These purposes also constitute our legitimate interest in data processing pursuant to Art. 6 (1) lit. f GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose for which it was collected. In the case of data collection for the provision of the website, this is the case when the respective session has ended.
In the case of data storage in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or alienated so that an assignment of the calling client is no longer possible.
5. Possibility of objection and removal
The collection of data for the provision of the website and the storage of data in log files is absolutely necessary for the operation of the website. Consequently, there is no possibility of objection on the part of the user.
Kontaktformular und E-Mail Kontakt
1. Description and scope of data processing
On our website, we offer users the opportunity to contact us by providing personal data via a contact form or by email. The data is entered into an input mask, transmitted to us, and stored. The data is not passed on to third parties. The following data is collected during the registration process. The following data is also stored at the time of registration:
- The user’s IP address
- Date and time of registration
Your consent is obtained for the processing of the data during the sending process and reference is made to this privacy policy. Alternatively, you can contact us via the email address provided. In this case, the user’s personal data transmitted with the email will be stored. In this context, the data will not be passed on to third parties. The data will be used exclusively for processing the conversation.
2. Legal basis for data processing
The legal basis for the temporary storage of data and log files is Art. 6 (1) lit. f GDPR.
3. Purpose of data processing
The processing of personal data from the input mask serves us solely for the purpose of processing the contact request. In the case of contact by email, this also constitutes the necessary legitimate interest in the processing of the data. The other personal data processed during the sending process serves to prevent misuse of the contact form and to ensure the security of our information technology systems.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose for which it was collected. For personal data from the input mask of the contact form and that sent by email, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the matter in question has been conclusively clarified. The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. Right to object and right to erasure
Users may revoke their consent to the processing of their personal data at any time. If users contact us by email, they may object to the storage of their personal data at any time. In such cases, the conversation cannot be continued. The revocation is made by sending an email to . In this case, all personal data stored in the course of establishing contact will be deleted.
Newsletter
1. Description and scope of data processing
- IP address of the accessing computer
- Date and time of registration
- Email address
For the processing of the data, your consent is obtained during the registration process and reference is made to this privacy policy. If you purchase goods or services on our website and provide your email address, we may use it to send you a newsletter. In such a case, the newsletter will only be used to send direct advertising for our own similar goods or services. In connection with data processing for the sending of newsletters, no data will be passed on to third parties. The data will be used exclusively for sending the newsletter.
2. Legal basis for data processing
The legal basis for processing data after the user has subscribed to the newsletter is Art. 6 (1) (a) GDPR, provided the user has given their consent. The legal basis for sending the newsletter following the sale of goods or services is Section 7 (3) UWG (German Unfair Competition Act).
3. Purpose of data processing
The user’s email address is collected for the purpose of delivering the newsletter. Other personal data collected during the registration process is used to prevent misuse of the services or the email address used.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose for which it was collected. The user’s email address will therefore be stored for as long as the newsletter subscription is active. The other personal data collected during the registration process will generally be deleted after a period of seven days.
5. Right to object and right to erasure
The newsletter subscription can be canceled by the user concerned at any time. For this purpose, there is a corresponding link in every newsletter. This also allows the consent to the storage of personal data collected during the registration process to be revoked.
Web analytics and meta plug-in
This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “cookies,” which are text files placed on users’ computers to help the website analyze how users use the site. The information generated by the cookie about the use of this website by the user is usually transmitted to a Google server in the USA and stored there.
However, if IP anonymization is activated on this website, the IP address of the user will be truncated by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. IP anonymization is active on this website. On behalf of the operator of this website, Google will use this information to evaluate the use of the website by users, to compile reports on website activity, and to provide other services related to website activity and internet usage to the website operator.
The legal basis for the use of Google Analytics is Art. 6 (1) lit. f GDPR. The data sent by us and linked to cookies, user IDs (e.g., user ID) or advertising IDs is automatically deleted after 60 months. Data that has reached its retention period is automatically deleted once a month. For more information on terms of use and data protection, please visit:
Terms of Service | Google Analytics – Google
Privacy Policy & Terms of Use – Google
The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. Users can prevent the storage of cookies by adjusting their browser software settings accordingly; however, this offer advises users that in this case they may not be able to use all functions of this website to their full extent. Users can also prevent Google from collecting the data generated by the cookie and relating to their use of the website (including their IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
We use Facebook social plug-ins from the social network Facebook, operated by Facebook Ireland Limited, 4 Grand Canal Square Dublin 2, Ireland, and Facebook Inc., 1601 S. California Avenue, Palo Alto, CA 94303, USA. These plug-ins are buttons that Facebook uses to measure who visits our website. If the visitor is also registered and logged in to Facebook as a user, additional information is stored by Facebook. Facebook receives your IP address for technical reasons. We have no influence on the use of this data by Facebook. In this regard, we refer to Facebook’s privacy policy, in particular the information available at the following link:
There you will also find information on how to block Facebook social plug-ins with your browser.
1. Legal basis for data processing
The legal basis for the temporary storage of data and log files is Art. 6 (1) lit. f GDPR.
2. Purpose of data processing
The processing of users’ personal data enables us to analyze the surfing behavior of our users. By evaluating the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our website and its user-friendliness. These purposes also constitute our legitimate interest in processing the data in accordance with Art. 6 (1) lit. f GDPR. The anonymization of the IP address takes sufficient account of the users’ interest in the protection of their personal data.
3. Duration of storage
The data is deleted as soon as it is no longer necessary for the purpose for which it was collected.
4. Right to object and removal option
Cookies are stored on the user’s computer and transmitted to our site by the user. Therefore, as a user, you have full control over the use of cookies. By changing the settings in your Internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent. We offer our users the option of opting out of the analysis process on our website. To do this, you must follow the corresponding link. This will set another cookie on your system that signals to our system not to store the user’s data. If the user deletes the corresponding cookie from their own system in the meantime, they must set the opt-out cookie again.
Rights of data subjects – information, correction, transfer, and deletion
In accordance with current data protection regulations, you have the right to obtain information about your personal data processed by us. In addition, you have the right to correct inaccurate data and to block and delete your data, provided that this does not conflict with any legal retention obligations.
For information on data protection issues and to assert your rights as a data subject, please send an email to:
Use of cookies
Cookies are small files that enable specific information relating to the device to be stored on the user’s access device (PC, smartphone, etc.). They cannot be used to read other data on the computer. They serve to improve the user-friendliness of websites and thus benefit users (e.g. storage of login data). On the other hand, they serve to collect statistical data on website usage and to analyse it for the purpose of improving the website. Users can influence the use of cookies. Most browsers have an option that restricts or completely prevents the storage of cookies. However, it should be noted that the use and, in particular, the ease of use of the website will be restricted without cookies.
1. Description and scope of data processing
Our website uses cookies. Cookies are small files that enable specific information relating to the device to be stored on the user’s access device (PC, smartphone, etc.). They cannot be used to read other data on the computer. On the one hand, they serve to improve the user-friendliness of websites and thus benefit users (e.g. storage of login data). On the other hand, they serve to collect statistical data on website usage and analyse it for the purpose of improving the website. Users can influence the use of cookies. Most browsers have an option that restricts or completely prevents the storage of cookies.
However, please note that the use and, in particular, the ease of use will be restricted without cookies.
Transmitted:
- Language settings
- Items in a shopping basket
- Login information
We also use cookies on our website that enable us to analyse users’ surfing behaviour. This allows the following data to be transmitted:
- Search terms entered
- Frequency of page views
- Use of website functions
The user data collected in this way is pseudonymised by technical measures. This means that it is no longer possible to assign the data to the user who accessed the website. The data is not stored together with other personal data relating to the user. When accessing our website, users are informed about the use of cookies for analysis purposes via an information banner and referred to this privacy policy. In this context, there is also a note on how to prevent cookies from being stored in the browser settings.
The user data collected in this way is pseudonymised by technical measures. Therefore, it is no longer possible to assign the data to the user who accessed the website. The data is not stored together with other personal data relating to users. When accessing our website, users are informed about the use of cookies for analysis purposes via an information banner and referred to this privacy policy. A note to this effect is also provided in this context.
2. Legal basis for data processing
The legal basis for the temporary storage of data and log files is Art. 6(1)(f) GDPR.
3. Purpose of data processing
The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.
We require cookies for the following applications:
Transfer of language settings
Shopping basket
Analytical cookies are used for the purpose of improving the quality of our website and its content. Analytical cookies tell us how the website is used, enabling us to continuously optimise our offering.
These purposes also constitute our legitimate interest in processing personal data in accordance with Article 6(1)(f) GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer required for the purpose for which it was collected. We use cookies to personalise content and advertisements, to offer social media functions and to analyse traffic on our website. We also share information about your use of our website with our social media, advertising and analytics partners. Our partners may combine this information with other data you have provided to them or that they have collected as part of your use of their services.
According to the law, we may store cookies on your device if they are absolutely necessary for the operation of this site. For all other types of cookies, we require your permission.
5. Right to object and right to erasure
Users have the right to object to the processing of their personal data at any time.

